By 2025, China and India will be two of the world’s four largest economies. By then, economic ties between them should also rank among the ten most important bilateral ties worldwide. The Silk Road Rediscovered is the first book ever to analyze the growing corporate linkages between India and China. Did you know that:
- India’s Mahindra is the fifth largest tractor manufacturer in China?
- Tata Motor’s Jaguar Land Rover unit is the fastest growing luxury auto seller in China?
- India’s NIIT is the most influential IT training brand in China?
- China’s Huawei has its second largest R&D center in Bangalore and employs over 5000 people in India?
- Shanghai Electric earns its largest revenues outside China from India?
As these developments illustrate, pioneering Indian and Chinese companies are rediscovering the fabled Silk Road which joined their nations in ancient times. Winning in each other’s markets is also making them stronger and whetting their appetite for further global expansion.
This book examines how Indian companies such as Tata Consultancy Services, Mahindra Tractors, NIIT, Tata Motors/Jaguar Land Rover and Sundaram Fasteners have figured out how to win in China. Their experiences may inspire and offer lessons to other Indian companies. The book also examines how Chinese pioneers such as Lenovo, Huawei, TBEA, Haier and Xinxing have made a strong commitment to India and are beginning to realize the fruits of this commitment. The key lessons that emerge from these analyses are: the odds of success go up dramatically when executives adopt a global rather than local-for-local perspective and are skilful at learning on the ground.
“…to become really global, Indian business must extend its footprint to China. A must read.” – S. JAISHANKAR, Foreign Secretary, India
“…this book could not be more timely.” – KISHORE MAHBUBANI, Dean, Lee Kuan Yew School of Public Policy, National University of Singapore
“…trenchant analysis and wide as well as deep perspective…an indispensable guide.” – ANAND MAHINDRA, Chairman, Mahindra & Mahindra Group
“…brilliant analysis. I recommend this book highly.” – GUO PING, Deputy Chairman & Rotating CEO, Huawei Technologies
“…a timely strategic roadmap. Essential reading.” – AJIT RANGNEKAR, Dean, Indian School of Business
“…a pioneering book….Lays out the case for mutual engagement and provides detailed analyses.” – RATAN N. TATA, Chairman, Tata Group
“…a pioneering work which should be on the desk of every global manager.” – SHANE TEDJARATI, President & CEO, Honeywell Global High Growth Regions
Many multinational corporations think of China and India largely for off-shoring and cost reduction and limit their marketing to the wealthiest few. With such shortsightedness, the opportunity of the century will pass them by, argue business strategists Anil K. Gupta and Haiyan Wang. To help business leaders develop robust global strategies in the age of China and India, the authors uncover the surprising range of the hidden opportunities and challenges presented by these emerging giants. They reveal the secrets to capturing the hearts, minds, and wallets of consumers there and to leveraging the complementary strengths of each country to achieve global dominance.
With their enormous populations and rapid economic growth, China and India are the only two countries to feature four different realities, each strategically crucial to the future of any global enterprise:
- Mega-markets for almost every product and service;
- Platforms to dramatically reduce a company’s global cost structure;
- Potential hubs to transform a company’s global technology and innovation base; and
- Springboards for the emergence of new fearsome global competitors from within.
Organizations that want to build effective strategies for China and India must address each of these realities head on just as GE, Yum Brands, Adidas, Nokia, IBM, Accenture, Microsoft, Cisco and many other pioneering companies the authors describe have done. Shedding light on the brutal competition for today’s markets and resources in China and India, this game-changing book lays out a strategic action plan for organizations that want to emerge as global leaders in tomorrow’s marketplace.
“…a blueprint on how to…best approach the two economies for the long term.” – RATAN N. TATA, Chairman, Tata Group
“…no global CEO can afford not to read this timely and insightful book. Compelling.” – JEFFREY E. GARTEN, Juan Trippe Professor, Yale University
“…incisive and well researched…in-depth analysis…richly supported…” – NARAYANA N.R. MURTHY, Chairman, Infosys Technologies
“…the best source of insight…A real tour de force.” – GRAHAM MACKAY, CEO, SABMiller plc
“…the best book by far…thoroughly researched, insightful, and compelling.“ – MARK J. PENN, advisor to Bill Clinton, Tony Blair, and Bill Gates
“…well researched…crisp…an insightful guide.” – WIM ELFRINK, EVP – Cisco Services & Chief Globalization Officer, Cisco systems
The rapid emergence of a multipolar and highly integrated global economy is making globalization the single most important issue facing companies today. In this new era, virtually every industry is a global industry and every business a knowledge business.
Anil K. Gupta, Vijay Govindarajan, and Haiyan Wang are among the most distinguished experts in the field of globalization. In The Quest for Global Dominance, they present the lessons from their twenty-year study of over two hundred corporations. They argue that, in order for a company to create and maintain its position as a globally dominant player, executives must ensure that their company leads its industry in the following four essential tasks:
- Identifying market opportunities worldwide and pursuing them by establishing the necessary presence in all key markets
- Converting global presence into global competitive advantage by identifying and developing the opportunities for value creation that global presence offers
- Cultivating a global mindset by viewing cultural and geographic diversity as an opportunity, not just a challenge
- Leveraging the rise of emerging markets – especially China and India – tp transform the company’s growth prospects, global cost structure, and pace of innovation
The Quest for Global Dominance provides executives with leading-edge ideas on how to accomplish these tasks in a manner that makes them easy to put into action.
“…fresh and superbly documented” – JOHN E. PEPPER, Chairman, The Walt Disney Company
“…incisive but also inspires real-world solutions” – N.R. NARAYANA MURTHY, Chairman, Infosys Technologies
“…provides strategic imperatives to succeed in a global business” – JOHN MENZER, Vice-Chairman, Wal-Mart Stores
“…an invaluable intellectual companion” – C.K. PRAHALAD, McCracken Distinguished University Professor, University of Michigan
“…leading edge thinking that is highly practical” – JOHN A. QUELCH, Senior Associate Dean, Harvard Business School
“…outstanding guide to building global presence” – PETER F. VOLANAKIS, President & COO, Corning Inc.