THE QUEST FOR GLOBAL DOMINANCE:
Transforming Global Presence Into Global Competitive Advantage, 2nd Edition
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The world is
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The Quest for Global Dominance is the world's most respected guide to how
a company can design, implement, and reassess its global strategy. With each passing
day, every industry is becoming a global industry and every business a knowledge
business. For most medium to large companies, globalization is no longer a discretionary
option, but a strategic imperative. Based on our 20+ years of research into and/or
consulting work for over 200 corporations (including Caterpillar, IBM, Infosys,
Marriott, Microsoft, Nokia, Procter & Gamble, and Wal-Mart), we address some of
the most critical questions pertaining to global strategy:
- Should we go global? Why or why not?
- How can we identify the strategic markets for our company? How should we design
an entry strategy for them, especially if we face high entry barriers?
- Why has Wal-Mart succeeded brilliantly in Mexico and China but failed miserably
in Germany and South Korea? What lessons could we derive from their experience?
- How do we transform global presence into global competitive advantage?
- How can we cultivate a global mindset - as individuals and as an organization?
- What pathologies prevent companies from excelling at knowledge sharing across their
subunits? What can we do to reduce or eliminate the risk of these pathologies in
- How should we design, structure, and manage effective cross-border business teams?
- What are the promises and pitfalls that a young venture faces in going global early?
- What does the rise of China and India mean for the global economic landscape and
for the strategy of my company?
Cutting-edge research. Fresh examples. Highly practical. We hope that you
will enjoy reading the book and benefit from it.
...the best source of insight available for executives...to win in the
face of global competition...
- Philip Anderson
Alumni Fund Chaired Professor, INSEAD
...a must read for executives who expect to harness the accelerating trend of globalization...
- Alexander M. Cutler
Chairman and CEO, Eaton Corporation
...this book is not only visionary, but also very practical...
- Desh Deshpande
Chairman, Sycamore Networks
...with fresh insights into particularly crucial topics like global teams and launching
- Kathleen M. Eisenhardt
Ascherman Professor of Strategy, Stanford University
...a great book and a must for the modern leader of the global firm...
- Peter Lorange
President, IMD International
...a superb and timely book, full of fresh ideas, that deserves to be widely read...
- Costas Markides
Robert P Bauman Professor, London Business School
...provides the strategic imperatives to succeed in a global business...
- John Menzer
Vice-Chairman, Wal-Mart Stores, Inc.
...not only presents incisive and in-depth analysis but also inspires real-world,
- N.R. Narayana Murthy
Chairman and Chief Mentor, Infosys Technologies
...fresh and superbly documented...
- John E. Pepper
Chairman, The Walt Disney Company
...an invaluable intellectual companion...will force many to rethink their business
- C.K. Prahalad
McCracken Distinguished University Professor, Michigan Business School
...tight logic and leading edge thinking in a manner that is highly practical...
- John A. Quelch
Senior Associate Dean, Harvard Business School
...an outstanding guide to building global presence and effectiveness...
- Peter F. Volanakis
President and Chief Operating Officer, Corning Inc.
Battle Plan, invited article in China Daily
English edition, January 28, 2008.
World View, invited article in China Daily
English edition, January 21, 2008.
The Future of India and China Trade, invited article
in The Economic Times , India, January 14, 2008.
Geographic Cure or Curse, invited article in China
Daily English edition, January 14 2008.
Only Way to Go is Up for Economic Integration,
invited article in China Daily English edition, January 14 2008.
to get China and India right invited article in The Wall Street Journal,
April 27-28, 2007.
To change or not, cover feature and interview
in Profile magazine, Helsinki, January 2007.
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